Everyone is spending more time online and behavioural data is more important than ever for a fuller, more accurate picture in market research. This is especially relevant for healthcare researchers in terms of physicians and patient audiences, to have a better understanding around digital life and patient journeys, in a way that is compliant with patient and data protection
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Everyone is spending more time online and behavioural data is more important than ever for a fuller, more accurate picture in market research. This is especially relevant for healthcare researchers in terms of physicians and patient audiences, to have a better understanding around digital life and patient journeys, in a way that is
compliant with patient and data protection.
Check out our recent news and resources below to learn more or get in touch with one of our team members at info@realitymine.com.
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RealityMine is excited to introduce RealLife Healthcare
RealLife Healthcare is a permission-based data technology solution, through an app and web interface, that captures unique digital data points from patients and physicians. The app collects granular detail on a respondent’s digital life.
Read more here >> |
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We spoke with Healthcare Research Worldwide (HRW)'s Katy Irving
Katy sat down with us to discuss the important role market research plays in the healthcare industry and how HRW is constantly innovating to serve clients.
Read here >>
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Our RealityMeter technology recently powered academic study "Mapping the landscape of digital food marketing"
In the study, OsloMet – Oslo Metropolitan University researchers mapped adverts for unhealthy food and drink that children see on their mobile phones, and discovered eight out of ten food adverts aimed at children violate WHO guidelines.
Read the full study here >>
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